Consumer trust shapes a business. People decide whether or not they will purchase something based on how much they trust a brand. That's why it is vital to make sure that you develop a brand image that will let people know that you are worthy of their trust.
Today, we are taking a look at the most trusted brands in the world and their logos. The list is based on the Brand Keys Customer Loyalty Engagement Index in 2021. Each brand was evaluated at how successful they are at engaging and growing loyalty among their audience.
Logo design is one of the most powerful tools a brand can have in its artillery to impress and inform its target audience and lead them to the path of purchase.
Familiarizing yourself with their company logos is a great way to find inspiration for your brand's visual identity. The list has a wide range of diverse brands in various industries. So get ready to see the best travel logos, eCommerce logos, app logos, and more.
Let's get started.
Delta
Delta is an airline company headquartered in Atlanta, Georgia. For its brand mark, it has a triangle icon. The shape represents the letter D in the Greek alphabet called delta. The colors in the design include red and blue, creating a patriotic feel.
Allegra
Allegra is an allergy relief brand from Sanofi with a well-known pharmaceutical logo. Its typography-based design uses a curvy sans serif font to help convey elegance and femininity. The color purple adds an elegant quality to this logo.
Lyft
This San Francisco-based ridesharing app. Lyft also has features for food delivery, bike-sharing, and more. It has a simple logo concept consisting of lowercase typography for a laidback and casual brand identity. The design gets its electrifying look from its bright pink color matched with a white background.
Nike
Phil Knight and Bill Bowerman founded this American footwear manufacturing company. The logo of this famous brand is a widely recognized symbol in sports such as the NBA. Also known as the swoosh, Carolyn Davidson created this design in 1971. The logo is simple, which makes it easy to recall.
Hyundai
Hyundai is a South Korean automotive company. Its brand mark is an initial logo with a metallic finish and an oval frame for added emphasis. The letter H has a stylized design that looks like two abstract figures in a handshake. The brand name wordmark is also underneath this monogram presented in a sans serif font.
Chase Bank
JP Morgan Chase Bank is a NY-based banking company. Its logo consists of a blue-colored octagon icon withs its wordmark on the left region. The elements successfully work together to embody the brand's expertise and professionalism.
Campbell's
Also known as the Campbell Soup Company, the brand has been around since 1869. The company has one of the most famous food logos today. It has a rectangular logo design in the color red. The color is known to stimulate appetite, which goes well with the company's mission to provide food. The brand name is in a calligraphy-inspired font for an old-fashioned look.
Coors Light
Coors Brewing Company is an American beer company that owns Coors Light. Its brand mark features a grey mountain with the brand typography in the center. The brand name is in different colors, with Coors in red and Light in dark grey. The flat logo design makes it easy to apply to various materials such as packaging and web design.
Dunkin'
Formerly known as Dunkin' Donuts, the donut company has been around since 1950. In 2019, it renamed itself Dunkin' and redesigned the brand mark. It went for a more straightforward concept, utilizing a chunky bubble-inspired font to create a playful yet modern design.
Chanel
The French luxury fashion house founded by Coco Chanel in 1910 has a simple concept for its logo. It combines a wordmark and a monogram of the founder's initials into one design. In addition, a monochrome color scheme makes this luxury fashion logo adaptive and versatile.
More famous brand logos below
Chapstick
Sephora
Dove
Red Bull
ABC
Fox News
Shell
LG
Clorox
State Farm
Konica Minolta
JW Marriott
Ben & Jerry's
WhatsApp
HP
MLB
Costco
UPS
Whiskas
Hills
Domino's Pizza
Walmart
The Home Depot
Google
Apple
Blue Diamond
Lay's
Instagram
Nintendo
Zoom
Grey Goose
Yoplait
Crest
Intuit Turbotax
Amazon
Chobani
Conclusion
Become a reliable brand with a well-designed brand identity. Getting a logo design is one of the first steps you need to take to achieve this. That's why we are showing a couple of ways to get a logo design today.
DesignCrowd is a platform that you can use to launch a logo design contest. The website is also great for other projects such as flyer and T-shirt design, among others. This method lets you collaborate with a community of freelance designers and get up to 50 design bids in your inbox. Find the winning design today.
For those who want to DIY, the BrandCrowd logo maker is for you. It lets you create your ideal brand mark in a matter of minutes. This is made possible by its extensive library of designs ranging from tech logos to restaurant logos. It also has designs for business cards, social media posts, and more. Try it right here.
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Written by DesignCrowd on Thursday, June 17, 2021
DesignCrowd is an online marketplace providing logo, website, print and graphic design services by providing access to freelance graphic designers and design studios around the world.
