Each year, Pantone delights and outrages designers everywhere with its announcement of the official Pantone Color of the Year, which then guides many trends for the coming 12 months. Every color of the year is chosen to represent changing emotions, attitudes, and challenges society faces at the time.
In 2016, Pantone had a particularly big surprise in store, with its unprecedented decision to crown not a single color of the year, but give the top honor to a blend of two shades we don't often see mixed in the Western world – baby blue Serenity and light pink Rose Quartz. To commemorate this momentous occasion in design history, we have created a special review of all Colors Of The Year since 2000.
And seeing as no color can be fully appreciated without context, we have also picked our favorite logos which apply these colors in their design, crowdsourced from within our creative vaults. These examples showcase the true range of applications a well-chosen color can have, creating impressions from the serious to the quirky, and soft to outrageous.
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Choosing the perfect color for any logo is crucial to make sure it works as well as it possibly can to represent its brand. Adopting a current or former color of the year can be a great way to make sure your design is right on trend and communicates a message relevant to the world both past and present.
Pantone Color of the Year 2016 | Rose Quartz & Serenity
Pantone Color of the Year 2015 | Marsala
Pantone Color of the Year 2014 | Radiant Orchid
Pantone Color of the Year 2013 | Emerald
Pantone Color of the Year 2012 | Tangerine Tango
Pantone Color of the Year 2011 | Honeysuckle
Pantone Color of the Year 2010 | Turquoise
Pantone Color of the Year 2009 | Mimosa
Pantone Color of the Year 2008 | Blue Iris
Pantone Color of the Year 2007 | Chili Pepper
Pantone Color of the Year 2006 | Sand Dollar
Pantone Color of the Year 2005 | Blue Turquoise
Pantone Color of the Year 2004 | Tigerlily
Pantone Color of the Year 2003 | Aqua Sky
Pantone Color of the Year 2002 | True Red
Pantone Color of the Year 2001 | Fuchsia Rose
Pantone Color of the Year 2000 | Cerulean Blue
Want More?
Love gorgeous colors as much as we do? You'll adore these round-ups:
20 Blue and Pink Logos Inspired by Pantone Color of the Year 2016 - Rose Quartz and Serenity
35 Purple Logos Inspired by Pantone's Radiant Orchid 2014
29 Of The World's Top 100 Famous Brands Keeping Cool with Blue Logos
Written by Divya Abe on Saturday, February 27, 2016
Divya Abe is an expert graphic designer ready to share her knowledge with the crowd. Besides spending quality time on the internet she enjoys anything to do with cats. Get in touch via Google+.
